How to Price Water Per Litre: A Simple Method and Calculator
Herritech engineering teamUpdated 30 September 20264 min read
Pictured: H-TECH 2-channel digital water refilling station.
Quick answer: Add up your monthly costs (rent, power, water bill, wages, filters) plus a monthly share of the machine price, divide by the litres you sell in a month to get your cost per litre, then add your margin. Check the result against what customers nearby will pay; if it is too high, the fix is usually more volume, not a lower margin.
Key facts
Cost per litre = all monthly costs ÷ litres sold per month
Include a monthly share of the machine price
Price 20 L refills clearly; many customers buy by the bottle
Replace the example figures with your own. The machine price starts at our current price for the 125 LPH 3-in-1 station.
Your cost per litre–
Suggested price per litre–
Suggested price per 20 L–
Profit per month at that price–
Example inputs only; they are not market prices. Amounts under KSh 100 are shown to the cent.
Step by step
List monthly costs: rent, electricity, raw water (council bill or borehole pumping), wages, cleaning.
Add consumables: filters, UV lamp and membrane replacement spread per month.
Add the machine: machine price ÷ the months you want to recover it in.
Divide by litres per month to get your cost per litre.
Add your margin and round to a simple price per 20 litres.
Why volume matters most
Rent and wages stay the same whether you sell 500 or 3,000 litres a day, so every extra litre lowers your cost per litre. A good location, clean shop and delivery service raise volume.
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